(and Why We Love It)
At We Feed You, we love frozen food – and for good reason. Beyond convenience, frozen meals offer a huge range of benefits for your budget, health, and the planet. Importantly, they also play a big role in helping to reduce food waste, which is a growing issue in Australia.
Let’s dig into the key benefits of frozen food and why keeping your freezer stocked with healthy frozen meals makes so much sense.
Are frozen meals healthy?
Yes! One of the biggest misconceptions is that frozen food is somehow “less healthy” than fresh. In fact, freezing locks in nutrients, making frozen meals just as nutritious as their fresh counterparts - sometimes even more so, since produce is often frozen at peak freshness.
With We Feed You meals, you can be confident you’re getting balanced nutrition with no compromise on quality. If you’re managing a special diet, explore our gluten free meals endorsed by Coeliac Australia or our low FODMAP certified meals.
Do frozen meals lose nutrients?
Research shows that frozen vegetables and meals retain most of their original nutrients. In some cases, they hold onto vitamins better than fresh produce that’s been sitting in the fridge for a week or more.
Our chef-made meals are packed with a wide variety of vegetables, herbs, wholegrains, and spices to ensure you get a diverse nutrient profile across the week.
Why is frozen food better for reducing food waste?
Freezing is one of the oldest, most natural ways to preserve food. It extends shelf life by slowing down spoilage, which helps reduce food waste at every step – from farm to freezer to plate.
We’ve all been there: limp lettuce, soggy carrots, or yoghurt turning before you’ve had a chance to use it. With We Feed You frozen meals, you can stock up without worrying about throwing food (and money) in the bin.
How long do frozen meals last in the freezer?
Our properly-stored frozen meal can last for six months without losing quality. We Feed You meals are designed to hold their flavour, texture, and nutrients in the freezer, so you can keep your freezer stocked with peace of mind. If in doubt, always check the best before date of your meal and read our FAQs for practical tips.
Are frozen meals good for weight management and portion control?
Absolutely. One of the biggest benefits of frozen meals is built-in portion control.
Unlike some providers who under-portion meals (leaving you hungry and reaching for snacks), We Feed You meals are specifically designed to be satisfying. This helps prevent overeating, reduces unnecessary snacking, and supports healthier weight management.
the best sides to serve with Indian curry
Do frozen meals need preservatives?
Nope. Freezing is a natural preservative in itself. That means no hidden nasties, gases, or artificial chemicals are needed to keep meals safe and delicious.
At We Feed You, our chefs craft meals with fresh, local ingredients that heat beautifully from frozen - with the right aroma, texture, and flavour, every time. Learn more about our food certifications and standard here.
Is frozen food better than takeaway?
If you’re short on time, the temptation is often to order takeaway. But here’s the thing: our frozen ready meals are faster, healthier, and often cheaper than many takeaway food options.
With all ingredients listed on the website and packaging, you’ll know exactly what’s in your meal, avoid hidden cheap oils, sugar, preservatives and sodium, and enjoy something made with evidence-based nutrition and local Aussie produce.
What are the benefits of frozen meals in Australia?
For Australians, frozen meals tick all the boxes:
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Extended shelf life without losing nutrition.
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Seasonal produce all year round.
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Convenience that suits busy lives.
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Less food waste, both at home and through the supply chain.
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Better for your budget compared to wasted groceries or last-minute takeaway. And with our Rewards Program, you’ll save even more every time you order.
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Accredited Practising Dietitian, Erin Murnane from Balance & Bite encourages us to "increase the variety of food you eat to boost your nutrition. Different foods provide different nutrients." Learn more in her article "Improve Your Nutrition" here >
The Bottom Line: Frozen Food is a Smart Choice
Frozen food isn’t second best, it’s often the smarter option. By extending shelf life, reducing food waste, ensuring portion control, and locking in nutrients, We Feed You frozen meals are a healthy, sustainable, and convenient solution for everyday life.
So next time you open your freezer, remember: you’re not just saving time and money, you’re also making a choice that’s better for your health and the planet.